1 Introduction

Emphasis was placed on the importance of cultural differences and the necessity of cross-cultural communication in the context of globalization. China and Vietnam have close and special ties in history, culture, society, and other aspects due to their geographical relationship, but there are cultural differences between China and Vietnam at a deeper level. Vietnamese culture has a tradition of both "conscious convergence" and "deliberate differentiation" when accepting Chinese culture. The article will start from the cultural typology theory of cultural studies, analyze the localization characteristics of the dissemination of Chinese classics in Vietnam, explore the differences between Chinese and Vietnamese culture and literature, and their impact on literature.

2. Different cultural types in Vietnamese culture

Chen Yutian's "cultural typology theory" reveals cultural characteristics in the comparative study of Sino Vietnamese culture, believing that differences in natural conditions lead to different economic types, which in turn affect cultural types. Due to similar natural conditions, Sino Vietnamese culture has the characteristic of "heavy stillness" (heavy yin), such as holistic thinking and organizational principles that value emotions and morality. But Chinese culture also contains the characteristic of "Chongdong" (Chongyang), which leads to differences in specific cultural phenomena from Vietnamese culture. This theory provides convenience for exploring and comparing cultural characteristics, but it needs to avoid absolutization.

The textual characteristics of the dissemination of Chinese classics in Vietnam

The textual characteristics of the dissemination of Chinese classics in Vietnam are mainly reflected in the widespread use of poetic forms. After Vietnam gained independence and became a feudal country, Chinese classics were spread through poetry, a familiar and friendly way for the Vietnamese people, which had a profound impact on Vietnamese culture. The rhyme form of Vietnamese Chinese poetry and Nan Shi Chuan has enabled Chinese classics to be widely spread in Vietnamese society. Vietnamese Chinese poetry has expanded and enriched its content, forming new genres such as the Chinese hexagram and the double seven six eight style. Chinese episodic novels have also been spread in Vietnam through poetic forms, such as the emergence of Tang Dynasty regulated poems in the form of N ô m script in "Three Kingdoms Poetry". The characteristic of "heavy stillness culture" in Vietnamese culture makes poetry an ideal way to express inner feelings and emotional states. Poetry dominates Vietnamese literature, echoing the title of "Poetry Country" in Chinese culture, and Vietnam's "Four Great Classical Novels" are all works of poetry. In addition, the form of "performance songs" in Vietnamese literature, such as "Returning to the Song of Songs", has further promoted the dissemination of traditional Chinese cultural concepts in Vietnam.

The Imagery Characteristics of Chinese Classics Spreading in Vietnam

The "heavy stillness" feature in Vietnamese culture is manifested in the reception of Chinese classic imagery in the literary field through delicate depictions of women with tragic fates and natural landscapes, such as the moon, clouds, mountains, lotus flowers, etc. The Four Great Classical Novels of Vietnam, including "Hua Jian Zhuan", "Gong Hen Yin", "Zheng Fu Yin", and "Jin Yun Qiao Zhuan", all reflect this characteristic. The biography of Jin Yunqiao is particularly outstanding, with significant differences in form and content between its Vietnamese version and the original work, becoming the pinnacle of Vietnamese literature. Vietnamese people resonate with literature and Chinese classics, and emotional factors are in line with their cultural characteristics, stimulating creativity and imagination. In the cultural exchange between China and Vietnam, Vietnamese literary works often focus on female images and natural scenery, which are in line with Vietnamese cultural space. Vietnamese literati extensively cite works of Chinese poets in their creations, especially those skilled in pastoral poetry such as Tao Yuanming, Li Bai, Du Fu, and others.

5 Acceptance Characteristics of Chinese Classics in Vietnam

From the 10th century to the early 20th century, Vietnamese feudal rulers revered Chinese classics to meet the needs of political construction, social stability, and cultural development, and literati became key players in spreading Chinese culture. The Vietnamese people have limited understanding of Chinese classics, so upper class individuals annotate and interpret them, especially the Confucian classics related to the imperial examination. Vietnamese scholars pointed out that ancient Vietnamese Confucian scholars could participate in the imperial examination by studying annotations and practicing couplet skills. Vietnamese society developed relatively late and lacked a "knowledge aristocracy" class, so Chinese classics with aristocratic, complex, and political characteristics are not as popular as works with magical and ethical qualities. Vietnam adopts the "imitation effect" model when accepting Chinese supernatural legends and Ming and Qing novels, which involves integrating and reconstructing multiple works by imitating and combining them. Vietnamese people are willing to accept Chinese works that are full of magical, romantic, and emotional colors. Before the beginning of the 20th century, Vietnamese people were familiar with Chinese classics, and Vietnamese works reflected populism, populism, and national identity, which was the result of cross-cultural exchange. The Vietnamese Li Dynasty's Chinese poetry accepted the form of Tang poetry, while the Chen Dynasty's Chinese poetry accepted the genre and verses of Tang poetry, both highlighting national consciousness and spirit. The Vietnamese version of "The Legend of Jin Yunqiao" is widely popular in Vietnam, reflecting the cultural differences between China and Vietnam. Vietnamese readers understand the ways of dealing with people from Chinese historical novels, accept factors that conform to the characteristics of "heavy stillness culture", and make the "heavy yin" features of Vietnamese culture more intense.

6 Conclusion

From the perspective of cross-cultural communication, the dissemination of Chinese classics in Vietnam presents characteristics that are consistent with Vietnamese culture. Text dissemination is mainly based on poetry, with a preference for female images and natural scenery. The reception methods reflect populism, populism, simplicity, and national characteristics. Understanding these characteristics is of great significance for promoting cultural exchanges between China and Vietnam, recognizing cultural differences, and promoting the overseas dissemination of Chinese culture. At the same time, the role of cultural differences in cultural exchange and mutual learning should be emphasized.