Media archaeology is an emerging interdisciplinary academic trend that emphasizes the historical and material examination of media technology, transcending the linear media view of developmentalism. It attempts to respond to the dominant position of digital technology in today's society, as well as the de historicization tendency in previous media research. Media archaeology has no unified definition or standard, and is a nomadic research paradigm where researchers from different disciplines or non disciplinary fields practice its multiple possibilities in their own unique ways. Media archaeologists have constructed alternative histories about media being suppressed, ignored, and forgotten. These histories do not adopt a teleological stance, but rather blend and infiltrate like "layered rocks", excavating the relationships between new and old media.
The origin and development of media archaeology have been outlined, with its first appearance traced back to the works of Jacques Perriault, but the true starting point was Friedrich Kittler's work in the 1980s, particularly his works "Discourse Networks 1800/1900" and "Phonographs, Movies, Typing Machines". Media archaeology is closely related to Foucault's knowledge archaeology, emphasizing critical and anti positivist methods. Kittler's ideas were influenced by structuralism, Lacan's psychoanalysis, Derrida's deconstructionism, and Foucault, particularly Foucault's archaeological methods.
Emphasis was placed on the importance of media archaeology in historical reflection, pointing out that its theories, methods, and paths reflect the Western academic dilemma and global capitalist crisis. In order to activate the critical potential of media archaeology, it is necessary to engage in dialogue with cultural studies and reactivate the productive nature of thought and reality. Through media archaeology, cultural studies can rediscover the material basis of media in cultural production; The re historicization and re politicization of media archaeology through cultural studies will restore its critical value and prevent it from becoming developmentalism or museum studies. The author advocates for an open attitude towards incorporating media archaeology into the literary and cultural research agenda, believing that its theoretical methods, historical perspectives, and social symptoms provide an opportunity to activate humanities in the digital age.
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